Update as of June 27, 2025: Counter Is Officially Open!
Beautycounter has officially relaunched as Counter—and with it, a new name, new website, and a streamlined product lineup focused on safer, high-performing skincare.
If you’ve landed on this post and noticed some old links that no longer work, that’s why! I’ve removed or disabled the broken Beautycounter links below to make your experience smoother.
Looking for the updated product lineup?
I break down all the newness (and what’s stayed the same) in this post: Counter Beauty Launch 2025: What You Need to Know.
And I give a bit more behind the scenes in this one: Beautycounter Returns as Counter.
Want to shop the new Counter site?
You’re in the right place. Scroll down for how to shop with me—including how to earn Loyalty Rewards, where to click to make sure you’re connected to me, and what to do if something didn’t go quite right.
Thanks for being here! Every time you shop through me, it supports the mission I care so deeply about. I can’t thank you enough–I’m truly grateful.
How to Shop Counter with Me and Get the Most
Because this is a brand-new site and company, it’s important to click my specific link for your order to be connected to me:
👉 Click the button to shop with me 👇🏼
🔖 Bookmark this link on desktop and mobile for future purchases.
*This post contains affiliate links, which means I may receive a commission if you purchase through my links (at no extra cost to you). As a Counter Brand Partner, I may earn commissions from qualifying purchases made through my links. Please read my full disclosure and Affiliate Disclosure for more information.
In order to stay connected as my customer—and so I can continue to help you if anything comes up—you’ll need to click one of my links each time you shop (or bookmark it for easy).
When you click my link to shop, make sure you see “Shopping with Tina Pilotte”—this may appear at the top of the page or at the very bottom during checkout in the opt-in section (see image below). This confirms your order is connected to me, so I can support you with personalized tips and samples.
Before completing your purchase, don’t forget to join the Loyalty Rewards program. It’s free and quick to sign up, and it lets you earn credit on this order and future purchases—plus a few extra perks!
Enjoy free shipping on orders $50+—(we asked, Counter listened!)
Please opt-in to share your contact details with me on the checkout page. Your info is safe with me—I’ll never share it with anyone.
This lets me follow up with helpful product pairings, recommendations, and even surprise samples tailored just for you.
If you have any questions or want help figuring out what’s right for your skin, just send me a message—I’m here for you every step of the way.
Updated 5/20/25: “Counter” Set to Launch June 25, 2025
I recently attended a virtual town hall where Gregg Renfrew shared exciting updates about Beautycounter’s next chapter. The company is relaunching as Counter on June 25, 2025, with a renewed commitment to clean beauty and empowering women. For a deeper look at what’s coming, including insights from the meeting, read my latest post, Beautycounter Returns as Counter: A Bold New Era Begins
Original Post Below:
The Beautycounter In Between Sale just leveled up with some incredible Black Friday deals—and trust me, you don’t want to miss this!
If you’ve been waiting for the perfect moment to stock up on clean beauty essentials, grab holiday gifts, or finally treat yourself, this is it.
I truly appreciate your support when ordering through my shopping link!
Since this is a brand-new site and a new company, it’s important that you click my specific link above for your order to be tethered to me. When you click my link, you’ll see “You are shopping with Tina Pilotte.”
This sale kicks off November 18th at 9:00 AM PT and runs through December 1st at 12:01 AM PT, giving you plenty of time to shop. But don’t wait too long! These deals (and gifts) are only available while supplies last…and they are selling out!
📌 Pin for Later
What’s Happening for Black Friday?
Here’s what makes this Black Friday sale extra special:
- 25% Off Sitewide: Save on every product, from skincare to makeup.
- Free Shipping: Enjoy free standard ground shipping on orders of $50 or more.
- Exclusive Gifts with Purchase:
- Spend $125+ and get a Mini AHA Smoothing Facial Mask—a perfect addition to your skincare routine for that extra glow.
- Spend $200+ and snag two gifts: the Mini AHA Smoothing Facial Mask and a Mini Overnight Resurfacing Peel, Beautycounter’s cult-favorite product for smoothing and brightening your skin.
- Spend $125+ and get a Mini AHA Smoothing Facial Mask—a perfect addition to your skincare routine for that extra glow.
Exciting News: A Brand-New Countertime Product
Here’s something I’m so excited to share—Beautycounter is introducing a brand-new Countertime product during the In Between Sale!
This isn’t just any skincare launch. It’s everything you love about Countertime, taken to the next level.
- Formulated with powerhouse ingredients like bakuchiol, sea fennel, and peptide-rich cranberry
- Designed to firm, smooth, and rejuvenate your skin while protecting its barrier
- It delivers all the benefits of retinol without irritation, making it perfect for those who want results without compromising safety.
If you’ve been waiting for an excuse to upgrade your routine, this is it.
Say hello to Countertime Retinatural Plus Super Serum—the future of clean skincare.
The future of skincare is here—effective, clean, and uncompromising.
The Perfect Time to Stock Up
Black Friday is the ultimate opportunity to stock up on clean beauty favorites while saving big. Plus, these deals make it easier than ever to shop for holiday gifts that are thoughtful, safe, and guaranteed to be loved.
Here are a few ideas:
- For Your Skincare Bestie: Countertime products are a go-to gift for anyone who loves pampering their skin with anti-aging essentials.
- Stocking Stuffers: Beautycounter’s lip glosses, the Multi-Masker Set, and travel-sized Clean Deo sets are ideal for adding to stockings.
- For Yourself: Treat yourself to a gift with purchase! That Overnight Resurfacing Peel is a game-changer—and you’ll love adding the mini AHA Mask to your weekly skincare routine.
Don’t Miss My Free Clean Beauty Guide
If you’re new to clean beauty or want to simplify your skincare and makeup routine, I’ve got you covered. Download my free Clean Beauty Guide for my top tips, product recommendations, and a roadmap to swapping out toxic products for safer, high-performing alternatives. It’s a great resource to help you make smarter, healthier choices.
Shop the Sale Now
Beautycounter’s “In Between” Black Friday Sale is here, but these deals won’t last long!
Click below to shop the sale, check out the newest Countertime product, and snag your gifts with purchase before they’re gone.
How to Shop the Beautycounter In-Between Sale:
- Use my link, check to be sure you see “Shopping with Tina Pilotte” at the top of your page.
- Add your favorites to your cart, they will automatically add at 25% off.
- Once you hit $50, you’ll see FREE SHIPPING automatically.
- Once you hit $125, you’ll see the FREE GIFT added automatically.
- When you hit $200, you’ll see BOTH FREE GIFTS added automatically.
- Create your account. You just need to enter your email, name, address, and payment
- Check out.
If you need any help, please reach out through my Contact Form.
This Black Friday, treat yourself and your loved ones to beauty that’s better for you—and better for the planet.
Let me know in the comments which deals or products you’re most excited about. I’d love to help you find exactly what you’re looking for!
Don’t forget to 📌for later! ⬇
